International Management + Internship

About

Students from all over the world, attending accredited universities, are invited to participate in an exciting and demanding 7 week long Summer Curriculum. This program covers subject matter of International Management and Communication in addition with an internship in one of Munich's media companies.

Course leader

Prof. Dr. Manfred K. Wolfram, Ph.D. Professor and Head Emeritus, Electronic Media Division, University of Cincinnati

Target group

The MSC program is open to qualified and motivated students with an avid interest in communications, new media and in German culture, language and life. With a minimum of sophomore standing at the inception of the program, students from various majors are invited to apply. The language of instruction is English.

Course aim

The goals of the course are:
Understanding of the basics of international business and of the challenges confronting international and intercultural management;
Learning how to analyze business cases and how to apply theoretical concepts to real-world situations
Improve understanding of management communications, both on a corporate as well as on an individual level
Learn how companies use communications to implement strategy and achieve competitive advantage
Develop a broad array of negotiation skills experimentally
Explore the major concepts and theories of bargaining and negotiation

Fee info